| Site: | http://www.foxsearchlight.com/sunshine/ Movie “Sunshine” promo |
| Target: | Movie goers aged 18-40. |
| Engaging/not: | This is a website designed to promote the science-fiction movie “Sunshine”. Striking layout mimicking the viewport of a spaceship heading for the sun. Navigation buttons look like shiny plastic or black metal and this look is also used for the background. However, everything is VERY slow to load. Rollovers on the special sections open up a window giving more details of the contents of the section (which is a nice feature given how long it takes for the section to actually open if it is clicked). |
| Would want: | The hi-tech looking layout is admirably suited for the sci-fi genre and I like the information windows which display when rolling over the section titles. |
| Would not want: | Everything is slow to download. I think this could loose the very audience they are trying to attract. |
Tuesday, April 10, 2007
Web Site Critique - Week 22
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